by Lacey Knight | Sep 11, 2025 | Digital Marketing
The Surface vs. the Depth We arrive at our computers early in the morning, have a few meetings, check emails, organize our priorities for the day, and then it begins. As digital marketers in today’s landscape, much of our day is filled with social media management,...
by Lacey Knight | May 30, 2025 | Business Development, Ethics in business and marketing
When was the last time you wanted to share something with someone, but no one would listen? Have you ever tried to spread good news only to find yourself shouting from the rooftops while folks just pass right on by? If you’ve ever been the one telling the truth or...
by Lacey Knight | Oct 16, 2024 | Brand Building
Developing and marketing your business means a lot to you, and it should. However, you have found that you cannot do it alone. No matter how hard you have tried—caffeine-fueled sleepless nights of fervently working yourself into oblivion and all—you have finally...
by Lacey Knight | Oct 9, 2024 | Ethics in business and marketing
I recently went to buy a truck. Needless to say, I was excited. Okay, I was beyond excited to get into a new vehicle. I had done all the online research and finally decided on the one I wanted (of which there were only a select few available). With bated breath, I...
by Lacey Knight | Sep 4, 2024 | Marketing strategy
In the dynamic, ultra-competitive world of business, marketing expert Bob Burg’s words echo through the corridors of commerce: “All things being equal, people will do business with, and refer business to, those people they know, like, and trust.” As a seasoned...
